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Online marketing tips and hints to help the published author sell more books!

Would you like free publicity for your book? If you are an author and wish to schedule an interview at PUMP UP YOUR ONLINE BOOK PROMOTION, send us an email to thewriterslife(at)yahoo.com. Please put "Interview Request for Pump Up Your Online Book Promotion" in the subject line.

Join Political Nonfiction Author Alan Kennedy-Shaffer as he tours the blogosphere in April to promote his new book, THE OBAMA REVOLUTION. Visit his tour stops at www.virtualbooktours.wordpress.com!

PUMP UP YOUR ONLINE BOOK PROMOTION is brought to you by Pump Up Your Book Promotion, an innovative public relations agency specializing in online book promotion. If you would like to visit their website, click here.

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"Have you ever wanted to know what it takes to promote your own work? Or even how to market your book? It may seem like an endlessly confusing task, but never fear! Dorothy Thompson makes it all easy for you! At Pump Up Your Online Book Promotion, I learned everything I needed to know and a lot more. Dorothy guides you gently, showing you how to do things like syndicate articles, write a blog, do a newsletter all in the name of self-promotion. As if that wasn't enough, there are author resources and information that is invaluable to any promotion campaign. The sales for my book "Garden City" doubled after following Dorothy's advice. Listen to her, she won't steer you wrong!--Jamieson Wolf, author of Garden City, Electric Blue, Watching the Rose Bloom, Finding the Muse and WRITE NOW! Exercises for the Aspiring Writer.

"I discovered Dorothy Thompson’s blog right after I’d forked over a few hundred dollars for an online press release submission service. Now, I’m a Pump Up Your Online Book Promotion blog convert! Dorothy’s engaging tone carries a ton of useful tips. And what I like best about Dorothy’s information is she covers unique topics that I hadn’t considered – like syndication, RSS feeds, and more. I’m glad that Dorothy is helping me pump up my online book promotion!"--Rachelle Chase, author of SEX LOUNGE, Kensington Aphrodisia (May 2007)

"Dorothy Thompson's blog is a delightful potpourri of information, humor, entertainment, and a healthy dose of sound advice for the young, the old and the in-between. It's Dorothy's Chicken Soup for the Soul." --Shobhan Bantwal, author of THE DOWRY BRIDE

"You are the BESTTTTTTTTT!!! You are so full of information! You're going to help me be the next bestselling author! I'm so glad for people like you who don't mind sharing. May God bless you!" --Wanza Leftwich, author of SUNDAY MORNING-THE NOVEL

"Dorothy - you are so AWESOME!!! I'm already noticing increased traffic to my blog coming from your PumpUpYourBookPromotion blog. Thank you sooooo, soooo much!!" --Kathy Holmes, author of MYTHS OF THE FATHERLESS

"Dorothy, thank you sooo much for such simple technical "how to's". You have no idea how difficult it's been to get this same information from other sources. I was finally able to add the feed blitz to my blog! Thaaaanks!!" --Sandra Alvarado

"Truly you are my Guru in blog-promo!*hugs* Every comment you gave me was true, true and true. I shall go back to all my old posts and put the key words somewhere within the title, the text or the signature!" --Sis Zabrina


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Name: Dorothy Thompson
Location: Eastern Shore, Virginia, United States

Dorothy Thompson is a PR Coach and the author of several books. She is the editor/contributing author of Romancing the Soul and the author of the self-promoting e-book, The Complete Guide to Promoting & Selling Your Self-Published eBook. Dorothy is also founder/CEO of Pump Up Your Book Promotion. You can visit her website at Pump Up Your Book Promotion or her blog at Pump Up Your Book Promotion Blog.

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Tuesday, July 14, 2009

Talking Virtual Book Tours with Dorothy Thompson

Ever wonder about virtual book tours and how certain companies (moi!) get started?

I'm guest posting at The Book Faerie Reviews today to give you my experiences on virtual book tours and online book promotion.

I just found out this is going to be a monthly feature which I'm really excited about. If you'd like to see my first post, visit The Book Faerie Reviews!

Stop by and leave a comment or say howdie!
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Sunday, June 28, 2009

Summer Beach Reading Giveaway!

summer beach reading giveaway



Heading to the beach with nothing to read? Now you can head out in style with a book from one (or more!) of your favorite authors!

Pump Up Your Book Promotion is hosting our very first Summer Beach Reading Giveaway. Four great authors with 4 chances to win!

All you have to do is head on out to one of the blogs listed below and follow directions to win. It's that easy!


As the Pages Turn is giving away a copy of Dorothea Hover-Kramer's Second Chance at Your Dream!

This is the first book to apply the breakthrough insights of Energy Psychology to healthy aging. Energy Psychology is an exciting new healing method that changes the vibrational patterns in the energy fields to produce rapid emotional healing and a sense of well-being. With the help of the over fifty exercises for rebalancing yourself offered in this book, you can face the challenges and opportunities of later life to create a time of energy, abundance and joy. You can visit Dorothea online at www.secondchancedream.com.

Click here to enter!

5stars

Fiction Scribe is giving away a copy of DCS' Synarchy!

Thirteen bloodlines, The Brotherhood, fanatically loyal to their gods, the Anunnaki, have controlled the planet since his-story was written. In 1925 Stefano Vasco Terenzio, head of the Terenzio crime family makes a deal with the Anunnaki to solidify his control over the American Mafia. Clever and manipulative, Stefano’s true goal was to put his family in a position so one day they would be able to turn on their masters. Two generations later, the shockwave he ignited was still being felt. Now, as the world inches closer to 2012, time is running out. The only thing in the Brotherhoods way is Terenzio, a family now divided as a truly epic battle begins that will determine whether mankind continues existing in a world of lies, or shatters the chains that have held it prisoner since his-story was written. Shocking yet hopeful, Synarchy slowly unravels the tightly laced reality we have created for ourselves. Blending the metaphysical with conspiracy, fact with fiction, debut author DCS has opened up a world that will force you to rethink everything you believe about your own. The knowledge within provokes the question; do you really want to know? You can visit DCS on the web at www.synarchynovel.com.

Click here to enter!

5stars

The Book Stacks is giving away a copy of Dr. Ronald J. Frederick's Living Like You Mean It!

So many of us long to feel more alive, connected, and secure in our lives, particularly now, in these challenging and difficult times. Why is it so hard? Part of the problem, says Dr. Ronald J. Frederick, has to do with a fear of our feelings—a feelings‐phobia—and the consequences of expressing our feelings to others. It’s this fear that keeps us stuck, detached from the wisdom inside us and distanced from the people around us. And yet positive emotional experiences can actually “rewire” our brain and free us up to experience ourselves and our lives more fully. LIVING LIKE YOU MEAN IT: Use the Wisdom and Power of Your Emotions to Get the Life You Really Want by Ronald J. Frederick, shows how we can overcome our feelings phobia in order to enjoy more satisfying lives.

Click here to enter!

5stars

Zensanity is giving away a copy of Richard Aaron's Gauntlet!

Six hundre d six ty tons of Semtex is detonated in a massive explosion in Libya – the last of a deadly st ockpile. The operation seems to have gone smoothly, but within minutes of the explosion, CIA agent Richard Lawrence discovers that one shipment of the explosive was hijacked en route to the destruction point. Days later, a glory-seeking “Emir” broadcasts to the world that he is planning a massive terrorist strike against a major U.S. landmark. And he gives a timeline of one month. You can visit Richard online at www.richardaaron.com.

Click here to enter!

Four great authors, four chances to win! Hurry before contests end!
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Tuesday, June 23, 2009

A SECOND CHANCE AT YOUR DREAM BOOK GIVEAWAY

I've got a book review by moi and a book giveaway by author Dorothea Hover-Kramer up today at As the Pages Turn! Here are the details:

BOOK GIVEAWAY!

We’re offering a book giveaway! If you would like to win a copy of Dorothea Hover-Kramer’s A Second Chance to Your Dreams, here are the details:

Dorothea says, “No one should wait until a terminal diagnosis to start living more fully. Make a list now of the things you want to do, the people you want to see, the actions you can contribute to make the world around you better.”

Give us ONE thing on your own list of things you want to do, people you want to see, the actions you want to contribute to make the world around you better and leave it in the comment section. Be sure to include your email address or your entry will be void. Contests ends on August 1, 2009 and the winner will be hand selected by Dorothea herself. Your entry should not run over one or two sentences, so please be brief. Good luck!


Hop over and tell us what's on your list and you could win a free copy! You are welcome to comment but leave your "one thing" at As the Pages Turn, please, so you will get an entry into the contest! Have fun and good luck!
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Friday, June 19, 2009

Win a copy of Irene Watson's personal memoirThe Sitting Swing!

Irene Watson, as part of her virtual book tour with Pump Up Your Book Promotion, is giving away a FREE copy of her newest book, The Sitting Swing! You heard it right, folks. Absolutely free! Ahhh...but there's a catch. You must be the first person who can tell us where she was born. And no high tailing it down to the court house!

Whoever is able to guess where Irene Watson was born wins a free copy of her wonderful new memoir, The Sitting Swing. Contest ends at midnight on August 1 and good luck!

Click here to guess where she was born and win a free copy of The Sitting Swing!
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Tuesday, June 16, 2009

Interview with Irene Watson, Author of The Sitting Swing

Irene Watson, author of award winning The Sitting Swing, was born and raised in a tiny hamlet of Reno in the northern area of the province of Alberta in Canada. It was a farming community, mostly settled by immigrants from Russia, Ukraine and Poland during the early 1900s.

Two books that had the deepest impact were C
hange me into Zeus’s Daughter by Barbara Robinette Moss, and, Lost and Found by Babette Hughes. Reading both books inspired Irene to write about her own life’s journey, from growing up in a semi-abusive home to finally accepting that experience as a path to a spiritual understanding of life. She now shares her story in The Sitting Swing.

Irene is the Managing Editor of Reader Views, where avid readers can find reviews of recently published books as well as read interviews with authors. Her team also provides author publicity and a variety of other services specific to writing and publishing books.

Irene received her Bachelor of Liberal Studies, Summa Cum Laude, in Psychology from Saint Edward's University in Austin and her Master of Arts, with honors, in Liberal Studies: Psychology, from Regis University in Denver.

Today, Irene lives beside Barton Creek in Austin, Texas with her husband Robert of 43 years, and their Pomeranian, Tafton; their calico cat from a rescue shelter, Patches; and their rescued cockatiels, Clement and Elgin.

You can visit her website at www.irenewatson.com or her blog at
www.irenewatson.typepad.com/irenes_weblog.


Welcome to Pump Up Your Online Book Promotion, Irene. Can we begin by having you tell us what The Sitting Swing: Finding Wisdom to Know the Difference is about and why you wrote it?

The Sitting Swing: Finding Wisdom to Know the Difference is basically a memoir, however, it’s also a self-help book.


Why did you choose this genre to write? Did you choose it or did it choose you?

[Laughs] It’s both. I had a story to tell, but also, people needed to know it’s okay to have an abused past, there is hope, and healing is possible.


In regards to promotion, what have you been doing to promote your book online?

This is my second blog tour. Aside from tours, I blog myself, and I’ve used promotional sites for interviews and features. I’ve sent out press releases, and I connect with potential readers and sellers. I also connect with therapists that use my book as a tool for their clients.


Of all the promotional items (bookmarks, press kits, etc…) you have used to promote your book, which one was used most effectively?

Personal connection usually works best. I connect with the therapists, get on the same page as they are, and promote my book to them.


Do you feel that the Internet has opened doors for authors who never dreamed they’d ever see a publishing contract and how has it influenced you in regards to your own publishing journey?

Yes, I believe so. The Internet is a powerful tool to connect with people. At one time what we considered was a large community, specifically one we lived in, is very small compared to the global community the Internet has provided for us.


If you were in the middle of Manhattan (or any busy thoroughfare) and you wanted to call attention to your book, what would you do and what would you say?

First of all I would get to know the person; find out if they are open to concepts presented in my book. My book is about recovery so this type of topic doesn’t appeal to everyone. Because of the nature and content of The Sitting Swing: Finding the Wisdom to Know the Difference, not everyone will resonate with it. There is no point wasting time and energy to promote a book to someone that has no interest in it at all.


If you could trade places with any author just for a day, who would it be and why?

Wow, what an interesting question. I’ve never thought about this before but off the top of my head I’d like to trade places with Michael Bernard Beckwith. He’s not only an author, but foremost he’s a spiritual teacher.


Lastly, how do you determine your book’s success?

When the readers tell me their lives were transformed after reading my book. I’m not into selling books, I’m into transforming lives.


Thank you for coming, Irene. Can you tell us where everyone can pick up a copy of your book?

The Sitting Swing: Finding Wisdom to Know the Difference can be purchased on my website (autographed and postage paid) or any online bookstore. Also, it can be purchased through an local bookstore.

Attention! Irene is hosting a huge giveaway! Comment on any of Irene's tour stops and you can win:

2 copies of “Authors Access: 30 Success Secrets for Authors and Publishers” (to author or aspiring author)

2 autographed copies of “The Sitting Swing: Finding Wisdom to Know the Difference”

1 package of 3 fiction books

1 package of 3 nonfiction books

3 copies of “Journey from Head to Heart“ by Nancy Oelklaus from Loving Healing Press
3 copies of “Gifts from the Child Within, 2nd Ed” by Barbara Sinor from Loving Healing Press

1 autographed copy of “Saffron Dreams” from Shaila Abdulla

1 website/blog evaluation

1 Swarovski crystal bracelet from Belle Paris

1 hand made bracelet

Everyone that signs up on my mailing list on www.irenewatson.com will receive an ebook: A Story That Must Be Told: True Tales of Transformation

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Sunday, May 31, 2009

Talking Online Book Promotion with Young Adult Fantasy Author Herbert Howard-Jones

Herbert Howard Jones was born in London in 1955, and went to Eccles Hall, a boarding school in Norfolk. He left after a couple of years and attended IIford County High School in Barkingside where he where he met Bram Tovey, now conductor of the Vancouver Symphony orchestra, and pianist Derek Smith who later played with the Johhny Dankworth ensemble. They inspired Jones to take up music, which he still practices today.

Jones attended Lisburn college in Ireland and then worked in a wide variety of occupations. These included in law, as a porter at the BBC, in jewellery manufacture, publishing, and commercial art. As a BBC porter he was required to hump equipment between studios and could be spotted riding shotgun around London in the old green BBC vans of that time. He was eventually sacked for lateness!

He then found a job in a Hatton Garden jewellery firm in London. As an apprentice jeweller he was required to assemble twenty-two 14 carat gold gate bracelets a day. In the two years he spent in the business he had personally made nearly 12000 bracelets, which was quite a feat, but was mind numbing work, and not something he wanted to do with the rest of his life. At this stage he didn’t know what avenue to go down next.

But the clue lay in his early life. As a young boy, he showed an early interest in the arts, particularly writing, musical composition and painting, and has pursued them as interests ever since. At this time he met the daughter of the captain of the Titanic, which sank in 1912, and consequently became obsessed with the myth which surrounded the subject. Jones remembers handling Titantic artifacts in the lady’s cottage country, and thinking that they made beautiful art ornaments! They inspired Jones to start creating collages using old bric-a brac, attaching small objects to canvas and applying paint to them.

In his teens, Jones lived with the family of author Julian Branston, whose mother was a close confidant of British comic Kenneth Williams. They introduced Jones to writer and poet John Pudney, famed as the author of wartime poem ‘For Johnny’. As busy as he was, Pudney would give kindly critiques of Jones’ earlier writings, urging Jones to say ‘more with less’. Jones described his writing efforts at this time as pretentious and undisciplined, and was frankly lucky, that ‘Pudney gave him the time of day,’

Jones found John Pudney fascinating as, among other things, he knew Pablo Picasso personally, having met him as a reporter during the war. To the aspiring and awe struck Jones, this was all glamorous grist for this artistic mill. At this time he became fascinated by celebrity, which was hardly surprising considering that his benefactors frequently had prominent people down to dinner, including the Bishop of Liverpool and others.

When Jones worked for a firm of ‘showbiz’ solicitors in London, he ran errands for screen star John Mills, and composer Tony Hatch, but felt that life as a London commuter just wasn’t for him, and so he ‘dropped’ out and went to live in Deptford. Jones justified this to himself by saying this was his ‘down and out in Paris and London period’.

Jones moved around South London and finally settled in some lodgings in Lewisham which were also being occupied by the now international artist David Mabb, presently Head of Masters at Goldsmith’s college, from whom he acquired wonderful discarded art pieces. Mabb’s charismatic and confident personality had an inspiring effect on Jones who began to look at art in a new light. In Jones’ eyes, David Mabb was ‘one of the solid group of British artists who are exponents of a new kind of socially responsible art, which is dynamic and very much at the cutting edge.’ In Jones’ view, Mabb’s art not only succeeds powerfully as a room decoration, but it invokes a strong visceral response in the viewer. If Jones was going to paint, he wanted his art to be as eloquent as Mabb’s! At the time of writing, Jones is still struggling to achieve this goal. Jones cites US artist Ron English, as his other influence.

Meeting well known people and those active in the arts and entertainment industries had the effect of shaping Jones’ view of the world, and he vowed that one day, he too would make a contribution. It was only in his fifties that Jones has seriously sought publication. The Pyewiz and The Amazing Mobile Phone is his first book.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Welcome to Pump Up Your Online Book Promotion, Herbert. Can we begin by having you tell us what The Pyewiz and the Amazing Mobile Phone is about and why you wrote it?

This 500 page novel written for young adults is about one boy’s quest to rescue his twin brother, who was kidnapped by a pirate wizard as a child. The hero of the story, Terry McTrain, helped by his best friend Will, come across a unique mobile phone which has the ability to transport the boys to Charon, Pluto’s innermost moon, where the Pyewiz, the pirate wizard, dwells. But there are complications, and Terry discovers that his twin is not too keen to acknowledge the identity shattering truth that he is confronted with. Indeed the Pyewiz has adopted Terry’s twin as his nephew, and this effectively throws a spanner in the works. However, the two brothers become privy to a secret about themselves which explains why one of them was kidnapped in the first place. They are both indigo children, possessing unique personal powers, and although these powers are quite subtle, they are useful enough to be utilised by the Pyewiz. But Terry only has one thing on his mind, which is to bring his brother home, back to earth. And this becomes the thorn in the Pyewiz’s side, who must battle it out with our hero, Terry McTrain, if he is to win the day!

I partly wrote the book because I wanted explore certain aspects of myself, using it in a cathartic way. And I suppose like a lot of writers and scientists, I wanted to know if I could create life!

The Pyewiz and the Amazing Mobile Phone is a science fiction fantasy novel for young adult. Why did you choose this genre to write? Did you choose it or did it choose you?

I’m glad you phrased the question that way, because in a way the subject matter chose me. I’m convinced that the book was either,(a) imbedded into my DNA before I was born, or, (b) was the natural outcome of a way of thinking over the years. But if I was consciously trying to do something, it was, that I was trying to see what would happen if I put elements of myself into the story. Would the characters solely mirror me? Or would there be a kind of isotopic effect? But the real spur to action came when I met a workman who came to remove some rubbish for me, and I immediately saw him as a character in a book, a pirate wizard. He was big, hearty and had a special something about him. I think he could have been a comedian, if life had dealt him with different cards! The genre itself was the only vehicle which fitted my fantastical story.

In regards to promotion, what have you been doing to promote your book online?

Although I’ve got some websites up and running, I’ve been fortunate to be able to engage the excellent services of PR coach Dorothy Thompson of Pump Up Your Book Promotion, to launch my book to a wider audience.

Of all the promotional items (bookmarks, press kits, etc…) you have used to promote your book, which one was used most effectively?

To expand more on my answer above, I would say that you can’t beat the expertise of a PR firm who know how to reach your potential reading audience. I’ve tried using press kits, and this kind of promotion, for me, was like a drop in the ocean! It’s out there on the net somewhere, not that you would notice! Pumpupyourbookpromotion have the vital connections, the unique relationship with blogs which will give an author the exposure he needs. Before I discovered P-U-Y-B-P, I used to trawl author advice sites, coming away with a very disheartening impression of authors rapidly sinking into obscurity and not knowing how to effectively promote themselves. So in my book, DT rules OK!

Do you feel that the Internet has opened doors for authors who never dreamed they’d ever see a publishing contract and how has it influenced you in regards to your own publishing journey?

The internet has certainly opened doors, but I’m not sure if these are just circular, going round and round and not getting the writer very far, or whether they can really launch a meaningful career. Certainly more and more people are turning to the net for their intellectual and entertainment needs. So I have to side with the netists and say that the internet, being an information medium, must be an ideal platform for the aspiring writer. In my case, all the contacts that I’ve made, have been made over the net, occasionally being helped along by snail mail. When I wanted the name of an agent, I’ve found it on the net, ditto the name of publisher. Offline activity is starting to come off a poor second! I now see the emergence of an entirely new breed of author, that I’ve called the cyberwriter, who won’t have anything to do with the offline world at all!
If you were in the middle of Manhattan (or any busy thoroughfare) and you wanted to call attention to your book, what would you do and what would you say?

First I would get a street vending license, otherwise the NYPD would move you on. Then outside the offices of Harper Collins, I’d set up a table and a large placard with the words, FREE BOOK FOR FIVE MINUTES OF YOUR TIME. I’d then speak through a PA system and offer the public a free book, if they agree to receive promotional emails about my products. They would also need to give me their home address, and the address of someone else who might be interested in this kind of book. Also I would elicit a promise from them to read the book and answer a questionnaire that I will send them through the post. I would also give them a run down of the book and say something like, “The positive ions that come from the back of a TV set can make your child’s brain sluggish. So why not encourage them to read a book instead? Why not this free book? It’s about a twelve year old boy’s quest to rescue his twin from a pirate wizard, and it’s written in an entertaining easy-to- read style suited to teenagers, etc etc. ..”
If you could trade places with any author just for a day, who would it be and why?

Earnest Hemmingway, because he probably would have spent the whole day in a bar! Then come nightfall, someone like Ava Gardner would probably turn up for evening toddy at his Key West residence, and then go skinny dipping in the pool! Now that is what I call writing!
Lastly, how do you determine your book’s success?

I’d ignore the critics and gauge the success of my book by the way the public reacts to it. The public are the only people I care about. They will either be the making of me or not!
Thank you for coming, Herbert. Can you tell us where everyone can pick up a copy of The Pyewiz and the Amazing Mobile Phone?

Yes, you can get the book from amazon.com, Barnesandnoble.com, Powells.com, Whsmiths.co.uk or you can stop by at my website at www.science-fiction-fantasy.com.
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Thursday, May 28, 2009

Win a Book for the Beach!

There are two great book giveaways going on today!













C.W. Gortner is giving away a copy of his latest historical fiction novel, The Last Queen! Stop by Cafe of Dreams, leave a comment, and April will pick a winner! Is that the most beautiful cover you've ever seen?

Therese Fowler is giving away a copy of her latest women's fiction novel, Reunion! Stop by Savvy Verse & Wit, leave a comment, and Serena will also pick a winner! Another beautiful cover from such talented authors!

Hurry, all you have to do is stop by and say hi, shoot the breeze, say hi to the authors, anything your heart desires. And, wait, there's more!

Every month Pump Up Your Book Promotion chooses someone who has commented to win a free virtual book tour if you're an author or a $50 gift certificate if you're not! What do you have to lose???

Stop by, leave your comments on the appropriate blogs, and good luck!
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